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BLACKPINK's 'The Album' is a glossy 8-track party playlist you'll want to play in every area - Insider - INSIDER

Final Grade: 8.1/10

blackpink the album
"The Album" consists of eight tracks.
YG Entertainment/Interscope

Ahlgrim: Speaking as someone who's admittedly under-educated about the world of K-pop — but also someone who loves a slick, escapist pop record — I was roundly impressed by BLACKPINK's debut. 

Before "The Album," I'd heard some of BLACKPINK's music here and there. I was mostly awed by the group's commanding stage presence and the positive energy of their sisterhood. Now, I understand how those qualities translate to bold, exhilarating pop music.

There's a difference between sticking to a formula and maintaining a keen sense of self. BLACKPINK boasts the latter, wielding a magisterial control over their craft and delighting fans in the process. I'm eager to add these songs to my upbeat playlists.

That being said, however, "The Album" ironically feels more like a playlist than an album. The sequencing is messy, and while these songs are undeniably fun, they struggle to seem cohesive as a group.

I feel like I just took eight straight shots of multicolored, sugary liquors.

Haasch: I've been following BLACKPINK since early 2017 — essentially since I started regularly listening to K-pop. This album feels long overdue for a group that debuted nearly four years ago and has been smashing records and garnering acclaim around the world since, fueled by single albums and EPs.

"The Album" is the most comprehensive product we've seen from BLACKPINK, and it manages to encompass their musical identity in a way that pays homage to the ways their sound has developed since debut.

The pop flavors from their rookie year shine through in the "Lovesick Girls," while tracks like "How You Like That" deliver on the brash, confident vibes of previous singles like "Kill This Love."

Overall, I think "The Album" is a great showing for BLACKPINK. It proves that they're far from one-note artists, and while eclectic and jarring at times, this album always keeps you on your toes.

Choi: BLACKPINK's double-edged sword is that they have such a strong signature style that is so uniquely, undoubtedly BLACKPINK.

In one way, this easily-identifiable style is precisely what has led them to stand out to audiences worldwide and build such an impressive career for themselves.

At the same time, it can make you hesitate and wonder if there is room for growth for them as artists. 

What "The Album" has shown is that BLACKPINK is by no means a group that can just do one style of music. These women have the ability to take on a wide range of styles, while at the same time knowing how to stay true to who they are as artists.

Their first full-length album incorporates elements of EDM, pop, and balladry while ultimately staying true to their roots in K-pop. The lyrics are confident and vulnerable. BLACKPINK is in your area — and you wouldn't want it any other way. 

Worth listening to:

"Pretty Savage"

"Bet You Wanna"

"Lovesick Girls"

"Crazy Over You"

"Love to Hate Me"

Background music:

"You Never Know"

Split decision:

"How You Like That"

"Ice Cream"

Press skip:

N/A

*Final album score based on songs per category (1 point for "Worth listening to," .5 for "Background music," .5 for "Split decision," 0 for "Press skip").

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2020-10-02 21:17:18Z

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